We’ve taken Australian and New Zealand culture and bottled it! Just like Aussies and Kiwis, Effen™ Premium Lager’s got a lot of character, is well balanced and easy going. It’s all natural with no artificial colours or flavours, brewed with a blend of the finest Australian malts & New Zealand hops to achieve a superbly balanced, full flavoured and refreshing beer

A great quaffing beer, perfect for a long session at the bar or standing around the barbeque. With a clean and refreshing finish, bland, effen™ certainly is not! -Herald Sun, I highly recommend this fine brew! -Effen Brew Boss, Supreme Champion Brewer New Zealand International Beer Awards